Pay attention to packaging marketing design

Pay attention to packaging marketing design

Update:24 Aug 2021

Cosmetic plastic bottles can be seen everywhere. The requirements are actually very simple. It requires high-end atmosphere. Therefore, many suppliers will choose glass plastic bottles. However, there are disadvantages that cannot be avoided. Many cosmetic suppliers want to change their sales model. The problem is when the packaging is replaced by plastic. How to improve the grade of cosmetic plastic bottles? Because plastic is originally a very outdated material! Wrong, it depends on how you design and how to use it!

Pay attention to packaging marketing design. Consumers are different according to age, occupation, gender, and economic level, and their shopping psychology is also different. Therefore, different packaging schemes are determined according to product positioning and differences in consumer groups, giving the product soul and causing purchase Desire, Bawang shampoo's positioning of "growth and jet black", so the bottle is black, giving people a black and shiny hair; and in the cosmetic plastic bottle, it is Han Shu. Everyone is familiar with this brand. The packaging of LOGO has always used red as the main color, and it has never changed. Red has the meaning of being tall and prosperous. The whole body red can attract everyone’s attention. The LOGO adopts the method of bronzing and has a few simple processes. High-end breath.

Now there is no shortage of brand cosmetics using plastic packaging. The design is so good that it takes up more of the market than others. It is lightweight, transportable, and high-grade. It can be used anywhere, unlike glass, which is destined to be Plastic replacement.

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Ningbo Jazz Packaging Co.,Ltd.

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